THE LANGUAGE GALLERY (UK)
A network of language schools teaching audiences from around the world in major UK cities.
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Email marketing implementation
Implemented Mailchimp & email best practices · Tested dynamic content & a feasible process · Templates, design & creative · Copy editing · Up-skilled the team
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Printed marketing tools
Regional price lists x 4 · Brochures x 4 (up to 40+ pages) · Promotional postcards
Content facilitation & creation—key messaging, copy & creative
Art direction and production management
Including UX and visual brand system development across the growing suite of publications and across 40-plus page brochures.
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Landing page content
This was a rapid facilitation of landing pages in three days, supporting a new product in response to the first coronavirus lockdown in March.
I generated creative, key messages & information architecture anticipating needs of predicted personas, in collaboration with the Web Developer.
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